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Blog 5

YouTube Shorts – Why You Need Them & How To Make Them

YouTube’s announced that it’s making Shorts ‘shoppable’ – this means that brands and marketers will soon be able to include clickable product links in the actual video. Sure, they’re chasing TikTok’s tail (who isn’t, right now?) But YouTube Shorts are a pretty big deal, with 30 billion daily views. And while Shoppable Shorts haven’t arrived …

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Blog 3

Google’s May 2022 Core Update – What You Need To Know

It’s been two weeks since Google rolled out their first major core update of the year. As ever, the SEO industry response has been…emotional. However, there’s been some real changes this time, with some big winners and losers. Industries experiencing volatility include arts & entertainment, games, home & garden, internet & telecom, jobs & education, …

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