Unlocking the power of Google Ads with the right agency
When it comes to driving website traffic and building brand awareness, Google Ads is one of the most effective platforms for incorporating into a Pay-Per-Click (PPC) strategy.
Within the platform, brands have the ability to set their own budgets, gain more exposure for their website and increase ROI.
With years of experience in the digital marketing field, Trio Media can help you achieve all of these Google Ads benefits and more.
Why choose Trio Media for your Google Ads marketing?
What are the benefits of Google ads?
Google is the most popular search engine platform in the world, and you’ll benefit from the wide exposure that it will give you from people who’re searching for answers to their questions.
With Google text ads appearing at the top of the search results page, you’ll instantly get the attention of your audience and encourage them to check out your website.
Search Engine Optimisation (SEO) and Google ads are two ways in which brands can build brand awareness, increase discoverability and drive more conversions. But of the two, Google ads generally achieve faster results.
This is because you’re essentially paying Google to leapfrog all the organic search results and get your products and services to appear immediately at the top of search pages.
The Google Ads platform gives users a great deal of freedom to build campaigns that match their specific budget and intent.
During the keyword bidding process, you can choose how much money you want to spend and adjust as necessary when you start to experience success. You can also control multiple ad campaigns at once and determine the best use of your time and resources.
Another benefit of using the Google Ads platform is that you can experiment with different bidding strategies to see what generates the highest ROI.One example is Cost-Per-Click (CPC) bidding, which is recommended if you’re trying to increase website traffic.
Another choice is Cost-Per-Thousand Impressions (CPM) bidding, which is recommended for increasing brand awareness.
How can we help?
We have a lot of experience with using Google ads to help businesses drive growth and here are some of the services we provide: